Do you suggest that all businesses take advantage of social media due to the wide variety of potential clientele or do you believe a company should focus the Marketing strategy on a specific target audience?
The mission statement defines the purpose of a company’s reason for existing; and if it is too grandiose or ambitious, can it be seen as a roadblock for employees in successfully meeting the stated goals?
These are all important guidelines to follow. Personally, the most vital to me is treating my practice like a real business & not a hobby. A struggle everyday.
Geneumkc's Blog 
Do you suggest that all businesses take advantage of social media due to the wide variety of potential clientele or do you believe a company should focus the Marketing strategy on a specific target audience?
The mission statement defines the purpose of a company’s reason for existing; and if it is too grandiose or ambitious, can it be seen as a roadblock for employees in successfully meeting the stated goals?
These are all important guidelines to follow. Personally, the most vital to me is treating my practice like a real business & not a hobby. A struggle everyday.